Question 1

What is the best file format for print?

Accepted Answer

PDF is the preferred format for print because it preserves formatting, handles fonts and images as a single document, and has universal compatibility. For best results, export as PDF/X-1a (commercial printing standard) or PDF/X-4 with fonts embedded or outlined. Avoid sending editable files like Word or PowerPoint that may shift layout.

Question 2

What DPI is required for print quality?

Accepted Answer

Standard print (flyers, brochures) requires 150-300 DPI, high-quality print (magazines, packaging) needs 300 DPI minimum, and large format (billboards) can use 150 DPI max since viewed from distance. Never use screen-resolution 72 DPI images in print—they'll appear pixelated and blurry when enlarged.

Question 3

Why must I convert RGB to CMYK for printing?

Accepted Answer

Screens display colors using RGB (red, green, blue) which has a wider color gamut than print's CMYK (cyan, magenta, yellow, black). Bright RGB colors like neon green, electric blue, and saturated orange may appear dull or different when converted to CMYK. Always convert to CMYK before printing and adjust colors accordingly.

Question 4

What is bleed and how much do I need?

Accepted Answer

Bleed is extra image area extending beyond the finished trim size that gets cut off during trimming. Standard bleed is 3mm (0.125 inches) on all sides—meaning if your final size is A4 (210x297mm), your file should be 216x303mm. Without bleed, white edges or misaligned backgrounds can occur due to paper shifting during cutting.

Question 5

Should I outline or embed fonts in my print file?

Accepted Answer

Outline (convert to paths) or embed fonts in your PDF to prevent font substitution errors. If fonts aren't embedded, the printer may substitute different fonts causing layout changes. Outlining converts text to vector shapes—guaranteed to print correctly but makes text uneditable. Alternatively, include font files with your order.

Question 6

What is a safe area in print design?

Accepted Answer

Safe area (or safety margin) is the inner zone where important content should be placed—at least 5mm (0.2 inches) from the trim edge. This prevents text, logos, and critical graphics from being cut off. Keep all essential elements inside the safe area while extending backgrounds to bleed edge.

Question 7

How do I check if my files are print-ready?

Accepted Answer

Use preflight software (Adobe Acrobat, Enfocus PitStop, Ghostscript) to check: resolution 300+ DPI, CMYK color mode, embedded fonts, 3mm bleed, correct dimensions, spot colors converted to CMYK, images not RGB, no low-res images. PrintSH offers free file checking service before production.

Question 8

What color profile should I use for print?

Accepted Answer

Use ISO Coated V2 (FOGRA39) for coated glossy paper, ISO Uncoated V2 (FOGRA29) for uncoated paper, and Japan Color 2001 for Japanese print standards. Color profiles ensure consistent color reproduction across different presses and paper types. Request the appropriate profile from your print provider.

Question 9

Can PrintSH help prepare my files for print?

Accepted Answer

Yes! PrintSH offers free file preparation services including color conversion from RGB to CMYK, resolution optimization, bleed setup, font embedding, and preflight verification. We'll contact you if there are issues and provide corrections when possible. Upload your files and our prepress team will check them.

Question 10

What happens if my files aren't print-ready?

Accepted Answer

If files aren't print-ready, PrintSH will contact you with specific issues. We can often make basic corrections (adding bleed, converting colors) for free. Complex fixes may incur a small prepress fee. To avoid delays, ensure files meet our specifications or use our free file check service before ordering.

150-300 DPI	Standard print (flyers, brochures)
300 DPI	High quality (magazines, packaging)
150 DPI max	Large format (billboards - viewed from distance)

How to Prepare Your Files for Print

File Format Basics

Resolution Requirements

Color Mode: RGB vs CMYK

Bleed and Safe Area

Font Handling

⚠️ Don't Do This

✅ Do This

Pre-Flight Checklist

Need Help with Your Files?